Transforming sincere relationships into significant impact.
Social networks have become a necessity to reach a target audience. Most people nowadays use them on a daily basis.
Social networks can have a real impact on people’s lives. The relationships built on social media help people form their opinions and support their decision making process.
Platforms like Facebook are now part of the marketing strategy for businesses.
NPOs need to be involved on social media even if their campaigns and interactions will be unique because of their industry.
Engagement: how do people react to your posts? Are they liking them, commenting and sharing them on their personal networks?
Engagement is important: Facebook limits the reach of your posts if your followers do not sufficiently engage with it!